App Store Optimization (ASO)

Rank Higher. Convert Better. Drive More Organic Downloads.

The best users are the ones you don't have to pay for. Let's get them to find you.

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Before and after comparison of app store visibility: a generic app lost on search page 3 versus a prominent app ranked #1 with a 'Featured' badge — See the Clay Canvas Collective difference: From obscurity to top-ranked success.

The Two Pillars of ASO Success

Get Found.

We use advanced keyword research and optimization to ensure your app ranks for the high-intent terms your target users are searching for.

Our meticulous approach delves deep into search volume, competition, and user intent, crafting a strategy that places your app directly in front of valuable prospective users. From foundational keyword selection to continuous monitoring, we ensure maximum visibility.

Get Chosen.

We design irresistible icons, screenshots, and videos that persuade users to tap 'Download' over your competitors.

Beyond visibility, conversion is key. Our creative team optimizes every visual and textual element of your app listing, turning browsers into loyal users. We understand what resonates with audiences and drives that crucial download decision.

Our Comprehensive ASO Process

In-depth Keyword Research & Prioritization: Uncovering high-impact search terms.
Competitor ASO Analysis: Gaining insights from your rivals' strategies.
Title, Subtitle & Keyword Field Optimization: Crafting strategic textual elements.
Compelling App Description Copywriting: Engaging users beyond the fold.

Icon & Screenshot A/B Testing & Design: Optimizing visual appeal and clarity.
App Preview Video Strategy & Production: Creating engaging video content.
Ratings & Reviews Management Strategy: Building a positive app reputation.
Ongoing Performance Tracking & Iteration: Continuous improvement for sustained growth.

The Tangible Impact of Great ASO

Line graph showing a sharp increase in organic app downloads over six months after an ASO campaign started — Average organic uplift for our clients: +150% Organic Downloads in 6 Months.

ASO Tools We Master

We leverage industry-leading data platforms to inform every decision.

Ready to Dominate the App Stores?

Stop missing out on free, high-quality users. Let Clay Canvas Collective unlock your app's full organic potential.

Get a free, personalized ASO analysis that identifies your top 3 growth opportunities.

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